Dashboards transform raw data into actionable insights. Well-designed dashboards enable faster, better marketing decisions.
Define Key Metrics
Focus on metrics that matter. Too many numbers create confusion rather than clarity.
Audience-Specific Views
Different stakeholders need different information. Create views tailored to each audience.
Real-Time vs. Historical
Balance real-time monitoring with historical trend analysis. Both perspectives are valuable.
Visualization Best Practices
Choose chart types that clearly communicate the data. Simple visualizations often work best.
Actionable Insights
Dashboards should prompt action. Include context and benchmarks that make data meaningful.
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